The chief changemaker of Purple Pyjamas. She loves small business, big business and everything in between. She helps people solve problems through supporting them through change. She is an advocate for balance which is why yoga, walking, belly to belly conversation, good food and wine are non-negotiable parts of her life.
Market Research There are two schools of thought when it comes to the value of market research for business: “Running a company on market research is like driving while looking in the rear view mirror” “Running a company without market research is like driving with your eyes closed” I think the truth lies somewhere in…
I am guilty of it – most small business owners are – too many ideas – not enough time! Especially when it comes to marketing. There are so many ways to market your business – especially online – and there are so many people telling how you their idea is the best. My inbox is…
