The chief changemaker of Purple Pyjamas. She loves small business, big business and everything in between. She helps people solve problems through supporting them through change. She is an advocate for balance which is why yoga, walking, belly to belly conversation, good food and wine are non-negotiable parts of her life.
I have discovered entrepreneurs can be a little crazy. They have out of the box ideas, a high appetite for risk and a zany approach to success. While undertaking research for my book on the Legacy of Anita Roddick (a self confessed ‘crazy person’) I have dived deep into trying to understand what made her…
9 Marketing tricks from retailers – to be aware of – or to copy! Retailers are smart. They have done their research and know our weaknesses. They know how to make us use more and spend more. You can use these tactics in your own small business – or be sure to be aware of…
