The chief changemaker of Purple Pyjamas. She loves small business, big business and everything in between. She helps people solve problems through supporting them through change. She is an advocate for balance which is why yoga, walking, belly to belly conversation, good food and wine are non-negotiable parts of her life.

Stay Hungry. Stay Foolish

My Opa died two weeks ago. He was 92. He lived a hard life but he lived life well.  He escaped war and left a country that had nothing to offer for a chance at a new life in a young country, Australia.  I cannot imagine the courage it takes to leave everything you know…

Paint a Picture

One of the best and hardest things you can do as a small business owner is to start saying no to clients.  Potential clients, paying clients.  Clients that suck you dry and leave you depleted for your work and their attitude.  Saying no is good for your business. The more you say no to people you…

business steps

Systems and Processes

Operations One of the best investments you can make when setting up your small business is to begin to create a ‘dummies guide’ to the way you operate. No one will ever do it the same way as you – but unless you create a guide – how can anyone understand just the way you…

PEST model

PEST Model for Trends

PEST Analysis – External To ensure your small business remains relevant to your target market you should be constantly examining trends.  Working on the business not just in it.  Using the PEST model, trends in the following areas should be examined to identify the potential opportunities or challenges for your business: Political / Legal: What…

CLAWs of a crab

CLAW your way to business improvement

CLAW – Internal Review I have developed a model to help you quickly identify the low-hanging fruit for improvement in your small business operations.  Using the CLAW model you can quickly identify internal and customer feedback to identify areas of improvement for your business. What Costs too much? Review your P & L. What items…

As part of my research for my book The Legacy of Anita Roddick, I’ve been re-watching some of her speeches and interviews to get me into her zone. I have a collection of them here if you are interested. On this Valentines Day, her passion for what she stood for comes through loud and clear.…