“Helping someone to understand a new idea is best done by taking them from something they know, understand well and find engaging, then gradually moving them towards something new.” Christine Lewis
Most of us are adverse to change. The comfort of the known is a more compelling place to be than the challenge to be stretched into what we have not experienced before.
Yet the more we move into these spaces the easier it is to takes risks. What is the worst possible thing that could happen, and if it’s not life threatening then we tend to over-dramatise that ‘what if’s’.
Starting a business is about taking risks – personal and monetary. We stand to lose ‘face’ and money if we fail, and the recognition that we could have put our efforts towards something else.
But with risks comes reward. Running a successful small business is exhilarating when it’s not scary, mind bending when not confusing. It is not the easy road to take but it’s the most breathtaking.
To reduce your fear, start with a mini analysis of your strengths and weaknesses. Note down all the things you do know about business, about the industry you are in and all of your skills and abilities. Then look at the areas you don’t know much about and create a set of goals and strategies you can undertake to overcome them.
Successful business people have a really good sense of self. By recognising what you already know and understand you will be ready to move to learning and accepting something new. Let me know how you go.