Plan for a rainy day in your business

Plan A B & C for your Business in COVID-19

More Government Help With Governments (Local, State and Federal) offering more to help small business navigate the ever-changing beast that is COVID-19 now is the ideal time to plan for a range of different future scenarios. If you feel unsure and anxious about the future now could be the time to plan for the remainder…

Eat That Frog

First Eat The Frog

Mark Twain once said that if the first thing you do each morning is to eat a live frog, you can go through the day with the satisfaction of knowing that it is probably the worse thing that is going to happen to you all day long. In these uncertain times, with unpredictable timetables and…

"Everything will be okay in the end. If it's not okay, it's not the end." John Lennon

This is not business as usual

Everything will be okay in the end. If it’s not okay, it’s not the end.” John Lennon Business is tough at the moment. Governments have imposed restrictions, shut down establishments and limited the opportunities for many businesses to interact with customers in-person. The flow-on impacts have been and will be exponential. The worst might be yet to…

Don't throw the baby out with the bath water

Do you have Luddites in your customer mix?

The balance between traditional and non-traditional media for small business operators. Not every customer is the same. My mother does not use social media. She is not one of those grandmas’ who wants to connect with her grandkids through socials or Skype or messenger. You will get a text or a phone call (and she…

Time to take the lead

In my research for the book I am writing on the late Anita Roddick I have been transcribing many of her old speeches. I find it gobsmacking that all I need to do is change the date and her words remain as relevant and as eloquent even when 20+ years old. We miss her leadership…