On this day 12 months ago began a story that has touched the world. The first case of COVID-19. COVID-19 is one of the few events in our lifetime that have impacted on the entire world. In so many ways we are so very lucky to be living on this Island called Australia. For me,…
The balance between traditional and non-traditional media for small business operators. Not every customer is the same. My mother does not use social media. She is not one of those grandmas’ who wants to connect with her grandkids through socials or Skype or messenger. You will get a text or a phone call (and she…