rear view mirror

Market Research

Market Research There are two schools of thought when it comes to the value of market research for business: “Running a company on market research is like driving while looking in the rear view mirror” “Running a company without market research is like driving with your eyes closed” I think the truth lies somewhere in…

pricing

How to Raise Your Prices

How do you raise your prices without upsetting your loyal customers? Pricing is one of the hardest tasks to undertake as a business owner. How do I set prices that attract the right clients and give me the return I deserve? Generally when small business owners start out they undervalue themselves and consequently undercharge their…

vision board

Create a 2018 Vision Board

One of the ways to capture your 2018 business and personal goals is by creating a vision board – a collection of images and words brought together in one place to provide you with visual stimulus and inspire you towards your dreams. A vision board is based on the idea that when you surround yourself…